Instagram and its corporate benefits

June 30th, 2016
Instagram and its corporate benefits

“Double-tapping” is a phrase used to describe the liking of photos on Instagram, as a business you’d want to get as many double-taps as you can, but how? Should you invest in buying followers or start an excavation project in search of the genie lamp your parents buried in the backyard? Before breaking out the shovels, try these recently-announced tools to help make your company’s presence on Instagram a valuable one:

Business profile pages

Previously, it was hard for Instagram users to distinguish an account belonging to a business from one that is dedicated to cats, but with the Business Profile feature, that’s a problem of the past.

Prominent virtualization options for SMBs

June 29th, 2016
Prominent virtualization options for SMBs

Keeping up with tech trends as a small or medium-sized business owner is tough. Virtualization may be a great example of this, but it’s definitely worth the effort. Between the boost to network security and ability to scale your workstations and servers according to your business growth, it’s time to start learning a little more about it.

Squarespace upgrades their ecommerce tools

June 22nd, 2016
Squarespace upgrades their ecommerce tools

If the longevity of a content management system’s (CMS) history is an important factor for you, Squarespace is one of the first and oldest. If ecommerce and analysis is an even bigger factor, they’re definitely for you. With their announcement and demonstration last week, Squarespace solidified itself as an excellent choice for SMBs focusing on internet-driven ecommerce.

Effective online reputation marketing tools

June 21st, 2016
Effective online reputation marketing tools

You can easily measure any celebrity’s success by one thing: their reputation. Celebs with questionable track records tend to star in less movies and make less money. This same notion can be applied to your company. By investing in the creation of a well-liked and interactive online reputation, the chances of skyrocketing towards success is a mere hop, skip and a jump away.

NBA team latest victim of spoofed email

June 20th, 2016
NBA team latest victim of spoofed email

For some NBA fans, the Milwaukee Bucks have long been a laughingstock on court. However, their most recent loss is no laughing matter. According to Yahoo! Sports, last month a team employee unknowingly sent out names, addresses, Social Security numbers, compensation information and dates of birth of players to a spoofed email account operated by a hacker.

VoIP delivers big data to small businesses

June 17th, 2016
VoIP delivers big data to small businesses

Most of us have heard of the wonders that VoIP can provide to businesses, cheaper telephony, more diverse functionalities and increased mobility — but have you heard about the better access to customer data? As technology continues to connect us in new and exciting ways there is an endless supply of data to interpret.

Optimize daily usage of Microsoft Excel

June 16th, 2016
Optimize daily usage of Microsoft Excel

Recent research by Burning Glass revealed that nearly 8 in 10 middle-skill jobs now require digital proficiency – and jobs that require digital skills pay an average of 18% more than those that don’t. Essentially, the more literate you are digitally, the more money you will make.

Online community building for businesses

June 14th, 2016
Online community building for businesses

What do circuses, the Internet and Harry Potter fans have in common? They are all communities that house numerous individuals sharing experiences and showing support on a common interest that defies geographical limitations. The 21st Century is an age where information reaches thousands in mere seconds, and what that can do for your business is astounding, to say the least.

How Cloud Computing Will Impact Cybersecurity For Your Business

June 13th, 2016
How Cloud Computing Will Impact Cybersecurity For Your Business

In the digital age, data security is paramount to every business. On-premise servers were the business technology model in the past, but there are more choices now. For the last several years, a debate has flowed through businesses. How will cloud computing affect them? Should they adopt a public cloud approach, opt for private cloud, or stick with their on-premise servers? The use of cloud computing is steadily rising.

The three types of client virtualization

June 10th, 2016
The three types of client virtualization

According to a Research and Markets report, client virtualization is expected to drive continual growth in the IT sector. Long gone are the days of tedious one-on-one interaction between servers and systems, it is now time to embrace the automated and virtualized alternative.