Leveraging social media to grow your business

February 21st, 2014

By Naomi Dolin-Aubertin

Last week, I posted about the importance of using hashtags to engage with a consumer audience. I wrote about how at New York Fashion Week, social currency was as good as cash to some retailers. Many companies are utilizing social media to drive consumer interest and increase sales of their product or service and some aren't as obvious as you think.

Using Hashtags to Drive Customer Business

February 14th, 2014

By Naomi Dolin-Aubertin

#Hashtag #What'sItAllAbout Hashtags are used all over social media, from Twitter and Facebook to Instagram. Many businesses are turning or have already turned to social media to market their products and engage with their customers.

Windows XP is Retiring, Make Sure You’re Protected!

February 7th, 2014

By Naomi Dolin-Aubertin

As you may have heard, Microsoft has announced the retirement of Windows XP and Office 2003. These upgrades need to take place before Windows XP expires on April, 8, 2014 in order to protect your computer and network from potential security risks such as hackers, spammers and data loss.