Failure to understand your customers’ needs and wants could result in ill-informed marketing strategies. And when your company can’t satisfy their demands, they’ll likely turn to your competitors instead. To prevent this, deploying a customer relationship management (CRM) system can make a world of difference. Here’s a handful of reasons to make the switch. Grows […]

Over the previous months, you’ve probably heard about new and disruptive trends like virtual assistants, smartphones, and automation technologies. Some of these IT solutions may even be placed on top of your business priority list. However, with floods, fires, and power outages just around the corner, disaster recovery and business continuity plans should always have […]

At a recent cloud technology conference, Amazon Web Services (AWS) launched a tool to help streamline data analytics in the cloud. This new tool, named “Glue,” is designed to help reduce the burden on engineers and employees so they can get down to the important elements of data analytics. Read on for an explanation of […]

Small business marketing has often been a difficult endeavor for small business owners. Marketing involves a great deal of time, effort, and can require significant financial investment. For a long time, marketing automation was something only enterprise-level businesses and corporations could afford, but with new technology, that’s no longer the case. Read up on the […]

The astounding amount of data that businesses create on a daily, monthly, and yearly basis is totally unprecedented. And that number doesn’t show any signs of slowing, most likely reaching 1.7 terabytes per person by the year 2020. For businesses harnessing that data, this creates a major challenge: Current data storage limitations make it nearly […]

Business Intelligence strategies have been utilized by company owners for decades, but only in today’s Internet-based market do they have access to all the information they need in one location. See how business owners can use their business intelligence technology to budget for the coming fiscal year. Compiling Data Across the Board Business Intelligence is […]

With YouTube, Reddit, and Instagram just a few clicks away, it’s a miracle you can get anything done during an eight-hour workday. As you’re probably well aware by now, there is a huge possibility for employees to waste precious time on sites not related to your business. This problem arises when a company does nothing […]

Besides looking like an early version of Cyclops from The X-Men, what’s with all the hype on virtual reality? How much of a difference can be made by slipping ourselves into a three-dimensional world? For businesses, operating with the same routine day in and day out can be quite monotonous for employees. Imagine if they […]

Theoretically, scheduling meetings should be virtually hassle-free. But in reality, simply agreeing on a mutually compatible time is often an impossible task. On top of hectic schedules, you have different departments that have their own time constraints.

Have you seen folks wandering around downtown, staring at their phone like it was a map pointing them to a pot of gold? Or ordering pizza over a Facebook chat conversation with an awkward cashier? With some creative marketing and structuring, your SMB could be on the other side of those people’s phones. Tech fads, […]